WED Zip Blog-all about wedding business, websites, and design

Official blog of WEDzip, creator of websites and tools for wedding professionals.

News, product info, wedding trends, and more.

WED Zip Home
May 29
Take a peek at some of the most spectacular vendors in the Los Angeles area… FEATURED WEDDING at the St. Regis in Monarch Beach :: California photography by Ryan Phillipsevent planner Stephanie Lairsonshoes Christian Louboutinflorist Asiel Designlinens Wildflower Linensdécor Finishing Touch Wedding Design 

Take a peek at some of the most spectacular vendors in the Los Angeles area…

FEATURED WEDDING at the St. Regis in Monarch Beach :: California

photography by Ryan Phillips
event planner Stephanie Lairson
shoes Christian Louboutin
florist Asiel Design
linens Wildflower Linens
décor Finishing Touch Wedding Design

 

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May 22
REALITY CHECK by Guy Kawasaki WOW… pretty much sums up my latest read!  This is THE essential handbook to anyone that is working for themselves and working to pave the way to success in the new economy. Guy Kawasaki, a blogger and regular columnist at Entrepreneur, provides great actionable tips on topics like starting a business, smart branding and free marketing, becoming a leader within your industry, savvy networking, and even how to get a standing ovation next time you’re invited to speak somewhere.  You could easily sit and spend hours gleaning through the tips and tactics he shares.  In fact, I do not recommend reading this book from cover to cover, but rather use it as a handbook. There’s just too much good stuff to digest in one sitting and different tips will apply to your business as it matures and transitions through different stages.  Enjoy and open frequently!

REALITY CHECK by Guy Kawasaki

WOW… pretty much sums up my latest read!  This is THE essential handbook to anyone that is working for themselves and working to pave the way to success in the new economy. Guy Kawasaki, a blogger and regular columnist at Entrepreneur, provides great actionable tips on topics like starting a business, smart branding and free marketing, becoming a leader within your industry, savvy networking, and even how to get a standing ovation next time you’re invited to speak somewhere.  You could easily sit and spend hours gleaning through the tips and tactics he shares.  In fact, I do not recommend reading this book from cover to cover, but rather use it as a handbook. There’s just too much good stuff to digest in one sitting and different tips will apply to your business as it matures and transitions through different stages.  Enjoy and open frequently!

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May 18
We’re showcasing a few new fun finds this week! Don’t forget Father’s Day is rapidly approaching, not that dad will be drooling over the pretty chartreuse ribbon or the Pearl Zippo, but that shaving kit has devine retro cool factor written all over it. It’s wedding season … consider something funky, personalized and color coordinated as a gift. (Notice my slight lean towards all things green?) If you didn’t receive our email this week and happen to be an ABC member, be sure to drop us a line. All Association of Bridal Consultants members receive $50 off a new site with WED Zip for a short time. You can literally be up and running with a fabulous new site and portfolio for your business in less than 2 business days. Yep. It’s really that easy.

We’re showcasing a few new fun finds this week! Don’t forget Father’s Day is rapidly approaching, not that dad will be drooling over the pretty chartreuse ribbon or the Pearl Zippo, but that shaving kit has devine retro cool factor written all over it. It’s wedding season … consider something funky, personalized and color coordinated as a gift. (Notice my slight lean towards all things green?)

If you didn’t receive our email this week and happen to be an ABC member, be sure to drop us a line. All Association of Bridal Consultants members receive $50 off a new site with WED Zip for a short time. You can literally be up and running with a fabulous new site and portfolio for your business in less than 2 business days. Yep. It’s really that easy.

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May 10

Website Help from WEDzip

Improve your website presence with some simple tweets.

Now that Google has replaced flipping through local phone books for wedding vendors, do you have a strategy in place to attract attention from web savvy clients to your site?  This shift in technology has caught some off guard, but there are simple and inexpensive ways to address your website in a way that will book more clients this year.  Face it, we have all been to sites that are hard to navigate, cluttered in appearance, and seem dated.  What kind of impression does that leave you with?  The following are some quick tips to avoid leaving your visitors with a bad taste in their mouth.

  • Website.  Pictures and content that is dated or poorly presented can deter visitors and even dissuade potential clients.  Get a local photographer to shoot your latest culinary offering and trade for referrals or other business.  A good balance between text and pictures will help create interest to explore further.  They know you serve food, tell the story with pictures that make them run to the phone.  Simple adjustments to color schemes and updated pictures can make any site fresh and relevant.  Be sure to connect analytics to your site, this will help you understand how people found you and help direct future marketing efforts.  Google offers this for free.
  • Blogging. If you don’t blog, stop what you are doing and create one.  Blogs allow you to post ideas, showcase your most recent work, dialogue with prospective clients, and most importantly help increase ranking on search engines.  Be sure to create links between your site and your blog. Interestingly enough, if your blog attracts a large enough readership that likes and trusts your perspectives, thoughts, and opinions, you can quickly become a thought leader or expert in your specific field or market. With this leadership comes influence and power… and bookings!
  • Social media. With every year that passes, new and innovative methods of web-based communication are being launched.  Facebook provides a great way to connect with local vendors and create viral campaigns.  Twitter, which is considered micro-blogging with each post being less than 140 characters, can help you distribute branding messages and updates.  Some posts are about work and some about play, but the most important part is that it creates a relationship with potential clients.  These are FREE communication channels that extend your reach and the wider your audience!  More importantly they tell your story and people like doing business with people.

All of these practical solutions can be accomplished using website designs from Wedzip, at a price point below $500, perfect for small to medium size catering companies.  The site designs integrate stunning galleries, blogs, availability calendars, contact forms, and help increase traffic with our search engine friendly layouts.  We provide a user friendly control panel that allows you to effortlessly update your site.  Recently rated in the WEB TOP 100 as the best supported website designs, feel free to drop by www.wedzip.com to see our samples.  You can also email Casey Caston at casey@wedzip.com.

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May 8
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May 6
Looking for a smokin’ gift? Bridesmaid, employee, maybe your mother? (Ahem, Mothers Day is this weekend)A few things that we think are just, awesome.

Looking for a smokin’ gift? Bridesmaid, employee, maybe your mother? (Ahem, Mothers Day is this weekend)

A few things that we think are just, awesome.

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May 4
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I think it’s safe to say, we’re ready to go! Welcome to the super fabulous new blog for Wedzip, your new resource for website solutions for those conquering the wedding industry. We know who you are … you’re busy, creative professionals working hard at what you do best. So let us help you with what WE do best. Wedzip allows you to create a customized online showplace for your work. Let your talent, your art and your raving client testimonials sell you beautifully online, allowing potential clients the ability and ease of viewing the details of your business. Take a peek through the Wedzip website and see all of the new exciting features that allow you the freedom to develop and mold the website of your dreams. All from a simple and clean cut control panel that allows you to customize everything from new imagery, to colors and music. Be sure to check back often… we’ll be updating several times a week with product reviews, new creative ideas popping up in the industry, contests, fashion trends, featured vendors and innovative and hip concepts that we stumble across on the way. We’re looking forward to getting to know you.

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April 21
Customer Spotlight Manzanita Designs creates stunning wedding floral arrangements in the San Luis Obispo and Santa Barbara California area. Check out Lawren’s unique arrangements and stylish WED Zip site.

Customer Spotlight

Manzanita Designs creates stunning wedding floral arrangements in the San Luis Obispo and Santa Barbara California area. Check out Lawren’s unique arrangements and stylish WED Zip site.

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We’re Official!

Welcome to the official WED Zip blog. Our goal is to help professional wedding vendors improve their online presence.

We’ll post product updates, news, interviews and more here. So, keep coming back.

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